our work
Recent Projects
At Open Door Marketing, we are so lucky to get the pleasure of working with many and varied businesses. Our clients range from sole traders to ecommerce start-ups to national conglomerates. Whether it be a new website, or a website refresh designed to modernise your appearance to your clients, new content or a comprehensive SEO program, Open Door marketing can improve your online presence and help build your digital profile.
Here we are proud to share a sample of some of our recently completed projects.
Seniors Pathway
Cate King, the face and brains behind Seniors Pathway engaged Open Door Marketing for a recent website refresh. Their old website was looking a little dated, design elements were inconsistent and it was not effectively communicating their company’s mission and services.
Using Google best practices we reviewed all existing content and added to and re-wrote sections where necessary. Using the ‘bones’ of the existing website, therefore preserving existing link equity, we redesigned all the pages, adding new content, imagery, videos and client testimonials and improved the site navigation.
An SEO program followed the new site going live to ensure it was optimised and performing at it’s best and therefore displaying well in Google Search Results.
Lincoln Wealth Advisers
Lincoln Wealth Advisers came about when it’s owner, Nasser Zreika, received a redundancy from one of the major banks, as a result of a business re-structure. This gave the Nasser the opportunity of realising his dream of starting his own financial planning practice. He came to Open Door Marketing with an initial concept, and we worked with him from the ground up, including:
- creating his brand design and image,
- social media set up and strategy,
- marketing collateral,
- designing his website
- and Search Engine Optimisation
Lincoln Wealth is now a thriving financial planning practice, which fortunately provides Nasser the opportunity to do what he loves, but with the flexibility to still fit in the occassional mid-week mountain bike ride.
Spiritual Links
Our first meeting with Jennifer Staker, the face behind Spiritual Links, took place in the Botanic Gardens, Adelaide. A place where Jennifer feels connected to her surroundings and therefore was able to clearly communicate her company’s mission and objectives. As Jennifer’s meditation business grew, it was becoming more important to have more of an online presence. The website needed to communicate Jennifer’s services to potential clients, as well as capture the essence of nature on spirituality.
The wonderful thing about websites is they can continue to grow with you and your business. Next when Jennifer is ready we will be adding downloadable meditation guides that users can subsribe to, and a Blog section where Jennifer can share the stories and journeys of her own and clients.
Classique Built-Ins
The Classique Built-Ins group were running two websites, one for built in robes and another for kitchens. This was confusing from a search engine perspective, and made it difficult to properly share to prospective clients the extent of Classique’s service offerings. Open Door Marketing created a new website, using the existing look and feel of the Classique Kitchens website, but incorporating all service offerings under the one URL.
We collaborated with a photographer for the amazing imagery you can see throughout the site and a copywriter to really hone the Classique message.
Following the site going live we have continued to monitor and tweak the site with our SEO services to ensure Classique are getting the most out of their new website investment with quality leads.
Devon Clothing
Open Door Marketing was thrilled to be engaged by Devon Clothing, an Adelaide based, family-owned school uniform manufacturer for a website refresh. Their existing website was looking tired and out if date and not effectively communicating their full service offerings.
Before we began we set up a photo shoot to show case some of their fantastic products. The ‘models’ were also all family members, being the owner’s children or cousins, who were happily paid for their time for the day with a pizza lunch.
The new website incorporates their full range of new products and services and links to their online uniform ordering system.
Castle Motors
A compulsary land acquisition in 2020 by the SA Government to make way for a new road meant Castle Motors needed to relocate their premises for the first time in decades. But with the search for a new premises, came the chance for a fresh start for the already successful and well respected mechanic business.
Their new website incorporates all the services they have always been well known and relied upon for, as well as a new ‘Car Sales’ section and some more personal touches by adding profile information about their team and Castle Motors’ history. A photographer/copy writer was engaged to assist with the website content and a new, more modern look and feel was created, while keeping in tune with the company’s existing brand imagery.